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Telecommunications

KCM SolutionsIndustryOctober 7, 2013

Industry Telecommunications KCM Solutions

Deliver complete, consistent and accurate information that decision-makers in telecommunication companies can trust to improve business performance through IBM Cognos and KCM Solutions. Allow marketing, customer service, product management, operations and finance departments to analyze, understand and align based on insight derived from a wide range of historical and real-time information.

Predict and Prevent Subscriber Churn – While Attracting New Customers

  • Develop predictive intelligence and performance dashboards
  • Align business processes around a common view of the most influential customers
  • Build longer-lasting and more profitable relationships with subscribers

Leverage Dashboards and Scorecards

  • Present a unified view of revenues and expenses
  • Analyze marketing budgets at the department, project or regional expense level
  • Know where you stand relative to the plan with clear, concise and accurate information

Optimize Customer Service with Dashboards and Alerts

  • Measure and analyze key metrics to improve business operations
  • Gain simultaneous line-of-sight visibility across a vast array of correlated metrics
  • View metrics and monitor up-to-the-moment call trends and dynamics, agent performance and SLA performance

Analyze Cross-Platform Advertising Performance

  • Efficiently measure advertising results so you can document the value of your network to advertising agencies and enterprise customers
  • Predict consumer response to advertising across channels
  • Measure actual performance against predictions – as it occurs

Improve Asset Utilization and Optimize Related Labor Costs

  • Monitor the health and productivity of your infrastructure equipment
  • Centrally view scorecards and dashboards with detailed information culled from multiple business applications

White Papers:

  • IBM Business Analytics for Telecos

 

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Tags: Churn, Dashboard, Data Mining, Optimization, Predictive Analytics, Scorecarding
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Our Expertise

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Why KCM Solutions?

Our team of expert consultants can help turn Sales, Marketing, and Finance related data into focused insightful and actionable information that can lead to better decisions, performance and outcomes.

By focusing on the Key Performance Indicators (KPI) that matter most, organizations become better aligned, aware, agile and take a proactive approach to decision making. KCM has worked with many leading companies to increase sales, marketing, and financial effectiveness across the organization.

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1 Yonge Street, Suite 1801
Toronto, Ontario M5E 1W7
CANADA: (647) 361-1501
US: (661) 615-2122
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